When writing, it`s important to ensure that your language is clear and concise. One common phrase that can often be confusing for readers is “on the one side, on the other side,” or “on the one hand, on the other hand.” This phrase is often used to introduce contrasting points or arguments.
However, a clearer and more concise alternative to this phrase is to use the word “however.” “However” signals a shift in perspective or introduces a contrasting point of view without the need for a lengthy introduction.
For example, instead of saying “on the one side, the benefits of the new policy are clear, but on the other side, some people argue that it will have negative consequences,” it would be clearer to say “however, some people argue that the new policy will have negative consequences despite its benefits.”
Using “however” instead of “on the one side, on the other side” not only simplifies your language, but it also helps to improve your writing`s overall flow and cohesiveness. Plus, it can also help improve your writing`s search engine optimization (SEO) by creating more straightforward and accessible content.
In summary, when writing, it`s essential to prioritize clear and concise language. Using the word “however” instead of “on the one side, on the other side” is one simple way to achieve this and improve the quality of your writing and its SEO.